Why Me?
TOP 5 REASONS
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I thrive in change. I think this is fundamental to effectively leading others through change.
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I get “how” to work and communicate with internal and external audiences at any level. I can earn trust and forge connections that inspire resistant audiences to take the intended action.
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I’m equally adept at creating big picture, data-driven strategy and marketing communications plans that align with project and enterprise goals as I am at creating clear, compelling, targeted content executed with great detail.
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I have a history of quantitative and qualitative success leading multi-year, high profile change and adoption initiatives. However, as a continual learner I’m always looking for ways to do it better.
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I have a strong medical device and payer background and can manage projects and people in fast-moving, often ambiguous environments at complex organizations.

BIG PICTURE EXPERIENCE
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Public Relations
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Supervisory Experience
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Project Management & Internal Approvals
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Print Purchasing
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Event Planning
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Spanish Language Proficiency

SETTING YOUR BRAND APART
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Competitive Analysis
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Knowing Business Objectives
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Generating Awareness, Interest, Desire, Action (AIDA) and Empathy
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Determining Unique Selling Points (USPs)
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Target Market Analysis
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Effective Positioning and "Getting in the Target Market's Shoes"

RESEARCH-BASED COMMUNICATION
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Thorough Deep-Dive Research & Data
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Adept in Clinical Evidence Heirarchy
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Can Find, Understand and Utilize Complex Data & Clinical Article
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I Ask the Questions to Find Solutions to Tough Problems